Tech SupportShopWorks Help
SUPPORT
TRAINING
CONSULTING
ABOUT
CONTACT US
800-526-6702
  • PRODUCTS
    • OnSite | Business Management Software
    • ProofStuff | Online Proofing
    • ManageOrders | Self-Service Order Management
  • INDUSTRIES
    • Screen Printers
    • Embroidery Companies
    • Digital Printers
    • Decorated Apparel
    • Award Companies
    • Promotional Products
  • INTEGRATIONS
    • Alpha Broder
    • Avalara Sales Tax
    • Custom Integrations
    • InkSoft
    • OnSite EDP
    • OrderMyGear
    • PayJunction CC Processing
    • SAGE
    • SanMar
    • Shopify
  • BLOG
Request Evaluation

Components of a Successful Ad

January 1, 2019Jay Malanga

How to Make a Successful Ad

For an advertisement to be successful, all of its components need to work together smoothly to accomplish an end goal. Here are some of the key elements of a print advertisement and some ways you can help them to work cohesively:

1. Artwork: The artwork is perhaps the most important part of an advertisement. This is the first part of your ad that potential customers will see, and it is what will draw them in to read the other elements of your ad. This category includes drawings, photographs, graphics and any other purely visual elements. If you have a sign business software or digital printing systems, you can likely use your system to design these. Make sure your visuals are simple, and if they are more cluttered, make sure the objects pictured are organized. They should be readable from a long distance away.

2. Body: This is the main text that you include on your ad, and it should work with the artwork to create a cohesive message. Many ads are minimalist, when it comes to text, because your ad should ultimately lure your customers onto your website or into your store. The text should give just enough information to draw customers in further.

3. Title: The title on your ad is the second most important element, and should be clear, concise, and should draw potential customers in even further. Try issuing a simple challenge, or posing a short question, for something a little different. Either way, make sure it makes sense with the rest of the ad. Also, be sure to save your ads in your software solutions for business systems so that you can access them in the future.

Recent Posts

  • What To Look For When Buying Used Screen Printing Equipment
  • WHAT SOFTWARE IS NEEDED FOR EMBROIDERY?
  • Screen Printing Supplies Store, Tampa, Florida
  • Screen Printing Supplies Shop, Orlando, Florida
  • Screen Printing Supplies San Diego, California

Contact US

1101 N. Olive Ave., West Palm Beach, FL 33401
800.526.6702
sales@shopworx.com

Privacy Policy

Privacy Policy

Run Your Shop Better

ShopWorks business software helps over 850 of the most successful decorated apparel and promotional product companies grow their business by streamlining operations and improving productivity of the entire shop.

Menu

  • PRODUCTS
    • OnSite | Business Management Software
    • ProofStuff | Online Proofing
    • ManageOrders | Self-Service Order Management
  • INDUSTRIES
    • Screen Printers
    • Embroidery Companies
    • Digital Printers
    • Decorated Apparel
    • Award Companies
    • Promotional Products
  • INTEGRATIONS
    • Alpha Broder
    • Avalara Sales Tax
    • Custom Integrations
    • InkSoft
    • OnSite EDP
    • OrderMyGear
    • PayJunction CC Processing
    • SAGE
    • SanMar
    • Shopify
  • BLOG

Recent Posts

  • What To Look For When Buying Used Screen Printing Equipment
  • WHAT SOFTWARE IS NEEDED FOR EMBROIDERY?
  • Screen Printing Supplies Store, Tampa, Florida
  • Screen Printing Supplies Shop, Orlando, Florida
  • Screen Printing Supplies San Diego, California
Facebook
YouTube
© 2022 ShopWorks.com and ShopWorx.com. All Rights Reserved.